THE
COUNSELORS OF REAL ESTATE
The organization was established in 1953, is an
international group of high profile professionals including
members of prominent real estate, financial, legal and
accounting firms as well as leaders of government and academia who
provide expert, objective advice on complex real property
situations and land-related matters.
Membership is selective, extended by invitation only on either a sponsored
or self-initiated basis. The organization's CRE Designation (The Counselor
of Real Estate) is awarded to all members in recognition of superior
problem solving ability in various areas of specialization such as
litigation support, asset management, valuation, feasibility studies,
acquisitions/dispositions and general analysis.
CREs achieve results, acting in key roles in annual transactions and/or
real estate decisions valued at over $41.5 billion. Over 300 of the
Fortune 500 companies retain CREs for advice on real estate holdings and
investments. CRE clients include public and private property owners,
investors, attorneys, accountants, financial institutions, pension funds
and advisors, government institutions, health care facilities, and developers.
Only 1,100 practitioners throughout the world carry the CRE Designation,
denoting the highest recognition in the real estate industry. CRE members
average 20 years of experience in the real estate industry.
Enrichment Through Networking, Education & Publications
Networking is the hallmark of The Counselor organization. Throughout the
year, programs provide cutting-edge educational opportunities for CREs
including seminars, workshops, technology sessions, and business issues
forums that keep members abreast of leading industry trends. Meetings on
both the local and national level also promote interaction between CREs
and members from key groups including those specializing in financial,
legal, corporate, and government issues.
CRE members benefit from a wealth of information published in The
Counselors' quarterly journal Real Estate Issues which offers decisive
reporting on today's changing real estate industry. Recognized leaders
contribute critical analyses on important topics such as institutional
investment, sports and the community, real estate ethics, tenant
representation, break-even analysis, the environment, cap rates/yields,
REITs, and capital formation. Members also benefit from the member
newsletter, The Counselor, and a wide range of books and monographs
published by the organization. CRE regularly accesses the most advanced
methodologies, techniques and computer-generated evaluation procedures available.
What is a Counselor of Real Estate (CRE)?
A Counselor of Real Estate is a real estate professional whose primary
business is providing expert advisory services to clients. Compensation is
often on an hourly or total fixed fee basis, although partial or total
contingent fee arrangements are sometimes used. Any possibility of actual
or perceived conflict of interest is resolved before acceptance of an
assignment. In any event, the Counselor places the interests of the client
first and foremost in any advice provided, regardless of the method of
compensation. CREs have acquired a broad range of experience in the real
estate field and possess technical competency in more that one real estate
discipline. The client relies on the counselor for skilled and objective
advice in assessing the client's real estate needs, implying both trust on
the part of the client and trustworthiness on the part of the counselor.
Whether sole practitioners, CEOs of consulting firms, or real estate
department heads for major corporations, CREs are seriously committed to
applying their extensive knowledge and resources to craft real estate
solutions of measurable economic value to clients' businesses. CREs assess
the real estate situation by gathering the facts behind the issue,
thoroughly analyzing the collected data, and then recommending key courses
of action that best fit the client's goals and objectives. These real
estate professionals honor the confidentiality and fiduciary
responsibility of the client-counselor relationship.
The extensive CRE network stays a step ahead of the ever-changing real
estate industry by reflecting the diversity of all providers of counseling
services. Membership includes industry experts from the corporate, legal,
financial, institutional, appraisal, academic, government, Wall Street,
management, and brokerage sectors. Once invited into membership, CREs must
adhere to a strict Code of Ethics and Standards of Professional Practice.
Users of Counseling Services
Demand continues to increase for expert counseling services in real estate
matters worldwide. Institutions, estates, individuals, corporations and
federal, state and local governments have recognized the necessity and
value of a CRE's objectivity in providing advice.
CREs serve both domestic and foreign clients. Members have accepted
assignments in Africa, Asia, the United Kingdom, the Caribbean, Central
and South America, Europe and the Middle East. CREs have been instrumental
in assisting the Eastern European Real Property Foundation create and
develop private sector, market-oriented real estate institutions in
Central and Eastern Europe and the Newly Independent States. As a member
of The Counselor organization, CREs have the opportunity to travel and
share their expertise with real estate practitioners from several
developing countries including Poland, Hungary, Bulgaria, Ukraine, Czech
Republic, Slovak Republic, and Russia as they build their real estate
businesses and develop standards of professional practice.
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